Advertising
Broadcast
Promos
ADVERTISING - Broadcast (Promos)
JPG
MP4
2m:00s
YouTube India 15- Never Stop Creating For India
Brand: YouTube India
Client: YouTube India
Entrant: YouTube Creative Studio APAC
The First List
| Entry Title: | YouTube India 15- Never Stop Creating For India |
|---|---|
| Brand: | YouTube India |
| Client: | YouTube India |
| Entrant Company: | YouTube Creative Studio APAC |
| Description: | Many of our key audiences—Viewers, Creators, Key Opinion Formers (KOFs), and Advertisers—often maintain a transactional relationship with YouTube. This limits their awareness of its profound impact on millions of lives in India. Consequently, doubts persist about YouTube's ability to influence and transform lives. KOFs question its socio-economic impact, creators seek alternative avenues for earnings and growth, and advertisers pursue platforms capable of reaching premium and rural audiences. Our campaign aims to spotlight YouTube's pivotal role in India's journey over the last 15 years, showcasing its significant contributions to the nation's growth and progress. We wanted to celebrate 15 years of YouTube by lauding Indians for their creative spark and inspiring them to never stop creating for India. But coming up with one unifying communication language that connects with the largest and most diverse set of content creators and consumers in the world, was a big challenge. We sought to overcome this challenge. |
| Company Credits: | YouTube Creative Studio APAC |
| Company Credits: | Loudmouth Film |
| Company Credits: | Boomranng Studio |
| Company Credits: | Viem Collective |
| Individual Credits: | Samya Deb |
| Individual Credits: | Mansha Tandon |
| Individual Credits: | Subodh Deshpande |
| Individual Credits: | Sanjay Ramanathan |
| Individual Credits: | Vineet Mahajan |
| Individual Credits: | Sonal Vasave |
| Individual Credits: | Makarand Narkar |
| Individual Credits: | Eugene Lim |
| Individual Credits: | George Widodo |
| Individual Credits: | Siok Xin Ng |
| Individual Credits: | Marion Loh |
| Individual Credits: | Bethany Easton |
| Individual Credits: | Bernice Wong |
| Individual Credits: | Lovneet Tyagi |
| Individual Credits: | Shirin Rai Gupta |
| Individual Credits: | Isaac Nico |
| Individual Credits: | Suman Singh |
| Individual Credits: | Misha Ghose |
