Kyoorius Digital Awards
Creative Use Of Data
KYOORIUS DIGITAL AWARDS - Creative Use Of Data (Targeting)
Disinfection Alert System - Domex
Client: Hindustan Unilever Ltd
Baby Blue Elephant
|Entry Title:||Disinfection Alert System|
|Client:||Hindustan Unilever Ltd|
|Description:||Covid-19 instilled immense fear in the world. Every time we visited a disinfected office, touched a surface, an apprehensive voice inside us stopped us from going ahead. Because disinfection was not enough, until people were assured on the recency of disinfection. This was also the case for millions commuting for a daily wage, in the largest rail network of Asia- The Mumbai locals.
The Domex Disinfection Alert System used the power of polygon mapping & a first-ever time-triggered execution that addressed this fear and reassured many daily commuters with how recently these stations and locals were last disinfected with Domex.
|Individual Credits:||Ajay Mehta|
|Individual Credits:||Sunny Rangwani|
|Individual Credits:||Ankita Israney|
|Individual Credits:||Puja Chauahan|