Kyoorius Advertising Awards
TV & Cinema > 30 to 60 Seconds
KYOORIUS ADVERTISING AWARDS - Film (TV & Cinema > 30 to 60 Seconds)
Living Room - Jaquar
Client: Jaquar & Company Pvt Ltd
Entrant: Enormous Brands LLP
|Entry Title:||Living Room|
|Client:||Jaquar & Company Pvt Ltd|
|Entrant Company:||Enormous Brands LLP|
|Description:||Jaquar has been India’s leading premium bathware brand. So much so, that it’s goodwill in this category makes it difficult for consumers to register that it also deals in premium lights. Jaquar’s IPL campaign takes a unique and hilarious cut to tackle this while keeping audiences hooked to the very last second. The three films play on consumer perception and portray a surreal world where bath products can be seen being installed in the most unlikely places. As the confusion clears, the lighting products are introduced in a glorious manner, which makes the ads even more memorable.|
Man 1 : Hey what's going on out here...
Man 2: We're installing Jaquar in the living room.
Man 1: In the living room?
(banal conversation between the people in the living room)
Man2: Sir..we're installing jaquar lights
Man 1: Oh
VO: India's leading bath appliance company now also into light
|Company Credits:||JAQUAR AND COMPANY PRIVATE LIMITED|
|Individual Credits:||Ashish Khazanchi|
|Individual Credits:||Sarthak Sharma|
|Individual Credits:||Mukund Raina|
|Individual Credits:||Sandeep Patwardhan|
|Individual Credits:||Ishmeet Kaur|
|Individual Credits:||Soumitra Patnekar|