Kyoorius Advertising Awards
KYOORIUS ADVERTISING AWARDS - Film Craft (Direction)
Assi Reach Gaye - OYO
Entrant: Corcoise Films
Baby Blue Elephant
|Entry Title:||Assi Reach Gaye|
|Entrant Company:||Corcoise Films|
|Description:||We were missing out on business from the family segment due to negative perceptions around brand OYO. Thus we transformed from a hospitality brand to a tech company by generating awareness around the app and its key features.
|English Translation:||Assi Reach Gaye
Mummy we reaching?
Not yet baby
We reaching now?
Papa we reaching??
We’re reaching, we’re reaching!”
|Company Credits:||Corcoise Films|
|Individual Credits:||Vishwesh Krishnamoorthy - Director|
|Individual Credits:||Cyrus Pagdiwala - Executive Producer|
|Individual Credits:||Bhavin Gajria - Producer|