Kyoorius Advertising Awards
Film

Kya Kya Dikhaye Yeh Khidki - Tata Sky
Client: Tata Sky Ltd
Entrant: Ogilvy India

Baby Blue Elephant

Entry Title:	Kya Kya Dikhaye Yeh Khidki
Brand:	Tata Sky
Client:	Tata Sky Ltd
Description:	For 15 years, not only has Tata Sky been serving India with an array of stories, it’s also mastered the craft of telling a memorable story in its communication. The brand’s ‘Khidki campaign’ simply put, is the story of people losing themselves in stories. Centered around the new brand purpose – Tata Sky exists to make tomorrow better than today for family and home – the campaign is conceptualized, visualized and captured through the POV of a TV. Celebrating the one window that’s filled every home with laughter, added a dollop of action to our lives, gotten our pulse racing and stayed open at the oddest hours possible. All, so that every Indian can enjoy a better and happier life. After all, iss khidki ko khol daala, toh life jingalala.
English Translation:	Oh the things I see through this window I see stories I see feelings I see all this in this window I see myself Through this window Oh the things we see through this window Jingalala Jinga Jingalala Jingalala Jinga Jingalala I see the sun rise Through this window I see life shine Through this window Oh the things I see through this window It’s so wonderful… this window
Company Credits:	Ogilvy India
Company Credits:	Nirvana Films
Individual Credits:	Sukesh Nayak
Individual Credits:	Harshad Rajadhyaksha
Individual Credits:	Kainaz Karmakar
Individual Credits:	Pratheeb Ravi
Individual Credits:	Jaikishan Menon
Individual Credits:	Srinivas Madala
Individual Credits:	Chainali Vyas
Individual Credits:	Nishant Pratap
Individual Credits:	Prem Narayan