KYOORIUS ADVERTISING AWARDS - Film (Produced Under INR 10 Lakh)

Soch Badlein, Baat Badlegi - Cycle - Swayam - Swayam JPG
Soch Badlein, Baat Badlegi - Cycle - Swayam - Swayam MP4 35s

Soch Badlein, Baat Badlegi - Cycle - Swayam
Client: Swayam
Entrant: Ogilvy India

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Soch Badlein, Baat Badlegi - Cycle - Swayam - Swayam

Baby Blue Elephant

Entry Title: Soch Badlein, Baat Badlegi - Cycle
Brand: Swayam
Client: Swayam
Description: Change in men’s behavior can only happen when there’s a change in their way of thinking. It is only then that that women will never feel insecure again. The campaign celebrates a different kind of masculinity, one that’s useful to building a fair society and far removed from the patriarchal beliefs usually ingrained from an early age.
Company Credits: Ogilvy India