Kyoorius Advertising Awards
Film
Online Films > More Than 60 Seconds
KYOORIUS ADVERTISING AWARDS - Film (Online Films > More Than 60 Seconds)


#ReadTheSigns
Brand: Cadabams Group
Client: Cadabams Group

Baby Blue Elephant
Entry Title: | #ReadTheSigns |
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Brand: | Cadabams Group |
Client: | Cadabams Group |
Description: | The film showcases a series of real-life situations where people are shown attending to physical injuries of their dear ones whereas the real issue is shrugged off as just the ‘need to chill’. After all, one cannot see mental health issues and the film rightly points that out, "Not all wounds are visible” Given the times, unfortunately, most of us or the ones around us are dealing with a similar crisis at various levels. While very few acknowledge it and address the issue, most of them ignore it. This is an issue we as a society have failed to understand. We all claim to be aware of this issue but ‘Are we really?’ The purpose behind this campaign is to prompt people to have real conversations, talk about how they feel, and encourage the ones around them to understand the signs of mental health issues. |
Company Credits: | Vanilla Films LLP |
Company Credits: | Cadabams Group |
Company Credits: | The Logical Indian |
Individual Credits: | Director: Harshik Suraiya |
Individual Credits: | Writers: Harshik Suraiya, Akshat Trivedi, Vivek Unnikrishnan |
Individual Credits: | Executive Producers: Vinit Bhatt, Chintan Pandav |
Individual Credits: | Marketing Producer: Shivangi Rathi |
Individual Credits: | Storyboards: Girish Malap |
Individual Credits: | DOP: Lakhan Rathore |
Individual Credits: | Casting: Castingwaala Company |
Individual Credits: | Music: The Jamroom |
Individual Credits: | Editor: Chintan Pandav |