Advertising
Film
Topical Film Advertising
ADVERTISING - Film (Topical Film Advertising)
JPEG
MP4
30s
Change soon, it's monsoon
Brand: CEAT Tyres
Client: CEAT
Entrant: Ogilvy India
The First List
Entry Title: | Change soon, it's monsoon |
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Brand: | CEAT Tyres |
Client: | CEAT |
Entrant Company: | Ogilvy India |
Description: | The rains change everything. The flora, fauna, your mood, and guess what, even the roads. Roads that were once familiar and safe, become unpredictable and unsafe, especially for two-wheelers. This drastic change in road conditions warrants a change in bike tyres too. CEAT two-wheeler tyres are predictably safe and tested for monsoon reliability, even when the roads throw surprises. So CEAT, using its inimitable wit and humour in communication, urged two-wheeler owners to consider changing their tyres and be better prepared for the rains. |
Company Credits: | Ogilvy India |
Individual Credits: | Kainaz Karmakar - Chief Creative Officer India |
Individual Credits: | Harshad Rajadhyaksha - Chief Creative Officer India |
Individual Credits: | Sukesh Nayak - Chief Creative Officer India |
Individual Credits: | Rohit Dubey - Executive Creative Director |
Individual Credits: | Nikhil Waradkar - Group Creative Director |
Individual Credits: | Rohit Joseph - Senior Creative Director |
Individual Credits: | Harsh Bhatt, Associate President |
Individual Credits: | Mrunal Naik - Associate Creative Director |
Individual Credits: | Pradeep Rao, Senior Vice President |
Individual Credits: | Rutuja Kothurkar, Account Executive |
Individual Credits: | Kshitij Rajoria, Senior Vice President, Planning |