KYOORIUS CREATIVE AWARDS - Film Craft (Writing & Scripts)

Moochhon Mein Taav - GCMMF - Amul JPG
Moochhon Mein Taav - GCMMF - Amul MP4 2m:09s

Moochhon Mein Taav
Brand: Amul
Client: GCMMF
Entrant: FCB Group India

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Moochhon Mein Taav - Amul - GCMMF

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Entry Title: Moochhon Mein Taav
Brand: Amul
Client: GCMMF
Entrant Company: FCB Group India
Description: Moochhon Mein Taav:

When we use the word ‘farmer’, most people perceive them as male figures. This film was created to educate people about the 36-lakh female dairy farmers who work for Amul. These women work tirelessly to ensure every household gets milk. This piece is an ode to those whose story remained unheard until the making of this film.
Company Credits: FCB Group India
Individual Credits: Keegan Pinto - Chief Creative Officer
Individual Credits: Rajdatta Ranade - Group Creative Director
Individual Credits: Shatrughan Tripathi - Associate Creative Director
Individual Credits: Niraj Patil - Associate Creative Director
Individual Credits: Steven Borges - Art Director
Individual Credits: Pritha Chatterjee - Senior Brand Services Director
Individual Credits: Srinivas Madasu - Senior Brand Services Manager
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