KYOORIUS CREATIVE AWARDS - Industry Craft (Illustration > Ambient, POP, Mailers & Physical Items)

What the '22 Zine - Year Wrap Campaign - Titan Company Ltd - Fastrack JPG
What the '22 Zine - Year Wrap Campaign - Titan Company Ltd - Fastrack MP4 1m:55s

What the '22 Zine - Year Wrap Campaign
Brand: Fastrack
Client: Titan Company Ltd
Entrant: Brandmovers

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What the '22 Zine - Year Wrap Campaign - Fastrack - Titan Company Ltd

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Entry Title: What the '22 Zine - Year Wrap Campaign
Brand: Fastrack
Client: Titan Company Ltd
Entrant Company: Brandmovers
Description: We wanted to wrap the year in style with relatable moments, fashion statements, big news of the year, and much more with the second issue of our zine. While covering all things gen-z, we wanted to establish our own subculture and emerge as GenZ empathizers.

The zine was created with various mixed media which consisted of written articles on various trending topics like discord, clubhouse , BTS Army and many more, haiku series, opinion pieces, editorials, tapped on to hottest styling moments with the biggest fashion hits and misses of the year, posters , stickers all of this co-created with various artists and illustrators from the Gen Z community.

On social media we further explored content where creators interacted with articles and artworks in the what the 22’ zine, tapped into trending audios, formats to ensure the zine landed on IG explores and further also sent the zine across various stores offline.
Company Credits: Brandmovers India
Individual Credits: Suvajyoti Ghosh
Individual Credits: Shreya Bhalsod
Individual Credits: Nirali Shah
Individual Credits: Arijita Das
Individual Credits: Shriya Chopra
Individual Credits: Aishwarya Bhalerao
Individual Credits: Sandipan Bhattacharya
Individual Credits: Prakhar Shekhar
Individual Credits: Sidhika Batheja
Individual Credits: Nikita Dudwadkar
Individual Credits: Rohan Jha
Individual Credits: Ishita Banerjee
Individual Credits: Manoj Yadav
Individual Credits: Elroy Rodricks
Individual Credits: Melissa D'sa
Individual Credits: Bhagyesh Kambli
Individual Credits: Raunak Kanojia
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